Blog

Most founders know they should be building their personal brand. Most also find the idea vaguely uncomfortable. If you're a millennial who lurks on social media but never posts, or a founder who'd rather let the work speak for itself — this one's written for you. Here's what personal branding actually means, why offline presence is underrated, and where to start without burning out.

Most founders know they should be creating content. They just never have the time — and when they do, it quickly loses focus. Here's the exact 90-day system I use every quarter: one goal, one theme, three funnel phases, and one week of focused work that produces three months of content without losing the thread.

Before you scroll past that free consultation offer, read this. In just half an hour, you can gain real clarity, ask the right questions, and uncover new ways to move your business forward. This article walks you through how to prepare, what to ask, and why these short, focused sessions often lead to the biggest breakthroughs. And yes—at Palaonta Marketing, your first 30 minutes are always on us. Let’s see if we’re the right fit.

July isn’t always the most productive month, but that doesn’t mean your business should vanish. In this blog, I’m sharing 5 simple, low-effort marketing actions you can take to stay visible and present during summer without burning out. If you're juggling iced coffees and inbox guilt, this one's for you.

Too hot to hustle? These 5 easy marketing tweaks will help you stay visible this summer - no laptop marathons required.

Focus on fewer marketing channels for better results. Learn how the "Less is More" approach can simplify and improve your strategy!

Understand your audience better with personas—tailored profiles that help you create marketing that truly connects and drives results.

Instagram has officially revealed its best practices for content creation and engagement, offering users a detailed roadmap to work with its algorithm. These insights, shared through client profiles, highlight strategies to boost reach, deepen audience interaction, and create shareable content. This article covers Instagram's latest recommendations on how to maximize your content’s performance while building stronger connections with your audience. Instagram Engagement Best P

Boost your Instagram game with official guidelines! Learn tips on reels, captions, and more to engage your audience and grow your reach.

Learn 5 authentic social media tactics to drive engagement and build your audience without spending a dime. Perfect for small businesses!